Venture Capitals | Lane Change Media

How Venture Capital Firms Can Attract High Quality Investors, Increase Website Traffic + Rank & Establish Brand Authority

- With The Help of Targeted Content

Checkout One of Many Results We've Achieved For Our Clients

Erin and her team are extremely talented, professional, and experienced. They knew exactly what we were looking for in a content marketing campaign and delivered a great product.

- Dave G.
Dreamscape Mktg.

Too many good things to say. Professional, responsive, polite, and extremely skilled at writing. Erin takes complex subject matter and can write about it in a way that makes it understandable to the audience. We couldn’t be more pleased working with Erin, a true professional.

- MarcGoldbach Law Group

01.

YOU HAVE LIMITED RESOURCES & TIME

You don't have a dedicated content creation team or the necessary resources to produce high-quality content consistently - that coupled with busy schedules, meetings with portfolio companies, chasing new deals & managing your existing investments can leave little time for content creation, which leads to a lack of visibility & a missed opportunity to showcase your expertise and thought leadership.

02.

YOU CAN'T BALANCE BETWEEN PROMOTION & VALUE

You haven't found a balance between promoting your brand & providing value to your audience. Focusing too much on self-promotion can turn off readers, while not promoting your firm enough limits your visibility and impact.

03.

YOU CAN'T STAY RELEVANT & MEASURE ROIs WITH YOUR CURRENT CONTENT STRATEGY

Content creation is fast-paced, & staying relevant requires keeping up with latest trends & tech. VCs may struggle to keep up with these changes while managing their portfolio and sourcing new deals.
Additionally, you can't seem to measure the impact of your content efforts to justify the resources & time spent. This can be challenging, as the impact of content creation may not be immediately apparent or quantifiable

Here's What Great Content Can Do For You
And Your Business

Save 90+ hours of time & head-scratching every month trying to wrestle the content creation process

Create deeply researched content with up-to-date & reliable information based on industry insights & market data - making the content relevant and engaging for your target audience

Create content across all your necessary content platforms - blogs, social media, newsletters, etc. to establish 360º brand visibility which ultimately sets you apart from competitors & establishes you as the authority

Create highly diverse & relatable content while maintaining confidentiality of your brand's portfolio and other information so as to not compromise the secrecy of your investments

Curate content that shows off your expertise while addressing your target audience's pain points & challenges as well as educate them with solutions so when they're ready to invest - they come to you.

Wondering if this is the next step for you?